redbox-kiosk
Everyone’s favorite DVD/Blu-Ray/gaming kiosk, Redbox, is about to hit us w/ a small price hike.  According to the folks over at the Wall Street Journal, the change in pricing is due to wanting to purse new technology + a sluggish bottom line.  So in order to keep profits up and continue to innovate, pricing will go up by 25%.  So starting on December 2nd, you can expect to pay $1.50 per night for a DVD rental and $2.00 for Blu-ray.  Its still cheaper than renting a movie via download from Amazon or iTunes. Video game rentals are going up too. Effective January 6th, they will cost you $3.00 per night.

Since Redbox Instant streaming got shut down last month due to no one using it, the company is looking to pivot a bit.  They have renewed deals w/ many of their content partners and are looking into creating a Netflix-like recommendation feature when looking for a movie for the night/weekend.  

So what’re your thought on Redbox charging a bit more starting next week?

Wall Street Jounral

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Categories: HD Life