While attending CES, the new BlackBerry CEO John Chen discusses the company’s future w/ Bloomberg. They got into the current lawsuit w/ the Typo QWERTY keyboard accessory, the company’s strict focus to the enterprise crowd, and the what their new smartphones will look like. Hint: expect more Q10s than Z30s.
According to Chen, BlackBerry will return to it roots w/ QWERTY keyboards.
So expect their devices from here on out to ‘predominantly’ sport keyboards to focus more on their corporate & government customers. Chen professes his love for keyboards as he feels the enterprise crowd still values the physical keyboard. Not sure how true this is as many of their targeted demographic has moved on to Android or iOS devices to get the job done. Here what he had to say in the interview below.
Comments